Improve Your Facebook Ad Results Using Use Competitor Research

There are lots of ingredients that go into setting up a successful Facebook Ad campaign, and sometimes it can take a long time to figure out the right blend to get the results you want.

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The Key Metrics To Track in Facebook Ads Manager

There is so much information and data available in Ads Manager that it can be completely overwhelming. How then do you keep track of your campaigns, and understand what is and isn’t working?

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Should You Boost Facebook Posts or Use Ads Manager?

If I cast my mind back a year or two and somebody said to me, “Hey, should I boost my posts?” then my answer would have categorically been no.

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